In the telephone sales, Everything revolves around the gut feeling. If it feels good, then it is good, as it turns out. However, there is one important foundation underneath that is called ' Trust. We certainly trust ourselves, but do we dare to put this in the hands of the prospect? Or are we afraid of cows and calves and therefore loss of control?
A BELL SCRIPT IS NOT SACRED
As a telemarketer, it is advisable to use a script or pitch for the benefit of the structure when approaching a prospect by phone. Nevertheless, this method guarantees everything, except always a positive result.
FOR ONE CLARITY, FOR THE OTHER INCOMPREHENSIBLE DISORDER
Structure in your conversation can even be found in the disorder one envisions, when the prospect threatens to take the lead of the conversation. If the conversation turns in the direction of cooties and calves, then this is still a big win for the telemarketer, which leads him to a lasting mutual trust. Although the feeling perceives this as a sacrifice, this gives access to the emotional factors that the prospect, in the business context, tries to suppress.
CORE
The business pain always lies in financial health. However, the trick is to pierce through these superficial things and come to the deeper identity of the prospect. This deepens the relationship and increases its durability.
Curious about how you can give this hands and feet in your business?
